BRANDSTRATEGY
- PACKAGING DESIGN
- POS-MARKETING
- PHOTOGRAPHY & FILM
- ADVERTISING & PR
- TRADE SHOWS & EVENTS
- WEB & SOCIAL MEDIA
MAKE THE BRAND EXPERIANCEABLE
proFagus, with its high-quality charcoal grill charcoal products, stands for the best quality from German production. Important cornerstone: The jointly developed and sustainably implemented cross-media brand management. We accompany the Customer
PACKAGING & POINT OF SALE
First impressions count. That’s why proFagus speaks a clear language with its products: uniform appearance, appealing design, all information at a glance. ProFagus is not to be overlooked – and is supported at the point of sale with matching elements and easy-to-carry gimmicks such as the Barbecue Primer.
BRAND AMBASSADOR NELSON MÜLLER
Star chef and TV presenter Nelson Müller embodies the claim proFagus places on itself: Reliability combined with a high awareness of quality, sustainability and enjoyment. We have convincingly portrayed and recorded this common foundation: With lots of fun, delicious dishes and an eye for detail.
IMAGEFILM
Storyboard, Screenplay, Director, Director, Camera, Post Production
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SUSTAINABILITY AS A PREMISE
SALESFOLDER
Emphasize the strengths and demonstrate the advantages: We support communication with retailers with meaningful sales folders. POS measures and benefits are combined here with all the data for ordering – attractively and modernly designed.
TRADE SHOWS & EVENTS
At the relevant trade and industrial fairs, we support proFagus with convincing stand concepts, customized image films and an attractive supporting programme.
WEB & SOCIAL MEDIA
Barbecueing is lifestyle and a topic for many people on the net. That’s why proFagus has an open ear for the web community and maintains direct contact with consumers – from the grill tip and recipe database to product information, everything is received by those who are really interested.
GRILL RECIPES
Refined ideas for direct barbecue enjoyment: With staged delicacies we whet your appetite and show in photography and film how The Summer Hit and Grillis by proFagus are used correctly.
