The Magistra Artium studied sociology, psychology and German language and literature studies with a focus on the fields of media and communication. Since 2001 she has been working for the PAC advertising agency as a conceptual designer and copywriter. What motivates them is the demand to implement the right wording in the appropriate tonality, from the company brochure to the storyboard. She is particularly fascinated by the fact that she successfully participates in shaping strategic change processes via internal communication within the company.
